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Everything is done by hand, one mark of the pen at a time. Once the portrait is inked, the pencil lines get erased, and I’m ready to “touch up” any visual issues with the paint brush. And the final result:
I hope you enjoyed my tutorial. I understand that the folks over at the WSJ use a slightly different process to get their hedcuts into the paper, but the hallmark style remains the same: Picturing Business.





This series of illustrations by Martin French was commissioned by MarketVision, a San Antonio based agency with offices in NYC, Atlanta, Chicago, & Mexico City. The overall theme of the campaign was multiculturalism and the changing face of America. The portrait illustration was used as a promotional poster for the agency, with the secondary images used in print and web advertising. Art Director: Robert Sosa